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This article explores the topic of site redesign and how chatbots can improve the user experience on a website. It discusses the basics of chatbot technology, the benefits of using chatbots on a website, and specific ways that chatbots can be used to enhance the user experience. The article emphasizes the importance of personalized user experiences, improved customer service, 24/7 availability, streamlined navigation, and data collection and analysis. Overall, this article provides valuable insights and information for businesses looking to improve their website’s user experience through the use of chatbots.